To SP or not to SP: That is the Question!

Self publishing. Indie publishing. Call it what you like but it’s the subject that has been going round and round in my mind for the last few months and I really can’t decide what to do. I’m not sitting on the fence on this one; I’ve been leaping back and forth across it from Traditional Crop to Indie Meadow and, quite frankly, I don’t know where my head’s at! So, in true writerly style, I’m going to put fingers to keyboard and try and write my way into a decision. Would you like to come on a little journey with me?

In the beginning …

When I first had the idea for Searching for Steven back in 2003 and decided to write, the dream was simple: to get a publishing deal and be able to hold a book I’d written. (If I’m being honest, the dream was really to dive into Waterstones, WH Smith or my local bookshop and be photographed grinning inanely whilst pointing to said book but let’s not go there cos it’s slightly cheesy even though I’m sure most writers long to do it!) When I say “book” I mean a physical book because this was four years before the first eReader came out and it simply wasn’t on my radar to even imagine a world where there would ever be a format for books other than paperback, hardback or audio. How things change!

ImageBack then, I had no idea that something called self publishing existed. But I hadn’t heard of vanity publishing either. In fact, I had little ideas of how publishing worked full stop. Then I met my husband and, as a freelance typesetter, he opened my eyes to the world of publishing. Sadly he mainly sets journals and text books so doesn’t have connections in the large fiction publishers so this isn’t going to be a short story with a happy ending where he introduced me to one of his clients and the deal was done. Instead, what I learned from him was the existence of self publishing. Local vicar-turned-writer, G P Taylor (Graham) had self-published his debut novel “Shadowmancer” that same year (2003) and Mark had picked up a 1st edition in Waterstones. The book took off and was picked up and re-released by Faber & Faber and became a New York Times No 1 bestseller. Graham’s books were cited at the time as being “hotter than Potter”. Imagine that! No pressure then!

In 2006 I attended a creative writing course run by Graham and, although I never thought seriously about becoming self published at the time, Graham’s success was always at the back of my mind. You can read more about G P Taylor on his official website

For several years I continued writing and learning my craft, always working towards the goal of being published in physical book format.

Then the eReader hit the market and the face of publishing changed forever.

I fought against owning a Kindle for some time. Books. That was what people should be reading. None of this new-fangled technology rubbish for me putting writers out of business. Except the reality has been quite the opposite. It’s actually opened up a world of publishing to many who would never have been in the right place at the right time with the right idea to secure a traditional publishing deal.

I succumbed and got a Kindle for Christmas 2012 and I confess I absolutely love it. It will never fully replace physical books for me. I’ll always love the smell and feel of an actual book but my Kindle is so practical. It’s with me all the time for those unexpected moments of waiting. I’m someone who can’t bear not being on the go and who hates wasted time so being unexpectedly stuck waiting for a lift, bus, child etc can suddenly be time well-spent by whipping out my Kindle and reading a few pages.

But this posting isn’t about the virtues of Kindles (other e-Readers are available!) It’s about the decision to self publish or not so let’s get back to that …

ImageLast summer I attended the RNA’s annual conference where one of my biggest learnings was that it is almost impossible for a debut writer to secure a UK publishing deal in my genre (note I said “almost”; some do, of course, achieve it but they are definitely the exception rather than the rule). For the rest of us debut writers, it became clear that a publishing deal would more likely be with an ePublisher. Many of the large publishers have set up dedicated ePublishing arms. I was lucky enough to secure a pitch with editors representing two ePublishers at the conference and, to my delight, they loved the premise of my story and my writing style and both wanted to see my full MS. The excitement I felt at this news made me realise that, even thought I will always like the idea of holding a book of mine in my hand, I would be very happy to secure an ePublishing deal. I think several factors contributed to this change of heart; my new love of my Kindle, the reality check that this was the way forward for a debut romance writer, the speed at which the book could be available to readers when compared to the traditional print market and also fellow Write Romantic, Helen Phifer, having secured a deal with Carina for her debut novel. You can read more about Helen here

Over the past year, I’ve had the pleasure of sharing Helen’s journey with her and have observed what it means to be ePublished via a large publisher. In the meantime, I’ve been submitting my MS. I’ve submitted to both the ePublishers I met (would be rude not to when so politely invited), I tried a few agents (just in case; got to keep that traditional publishing deal dream alive) and a handful of other ePublishers, more recently a few in the USA.

As expected, I’ve had some rejections. I had a very encouraging “near miss” from an agent which was exciting but, for every positive response, I’ve been disappointed by the “if you don’t hear from us within 6 weeks/2 months/6 months, assume it’s a no” approach to decisions. My day job has seen me in many recruitment roles over the years and I have always, always, always had the courtesy of getting in touch with candidates to let them know their application has been unsuccessful. It takes a bit of time to do and it’s bad news for the candidate … but at least it’s news! They can move on. They can apply elsewhere. They don’t have to keep checking their email wondering if today will be the day they hear. In this day and age where most submissions are online or via email, there simply isn’t any excuse for not getting in touch to tell an aspiring writer they’ve been unsuccessful. In my mind, it’s downright rude and it’s also poor customer service because, don’t forget, those who are good at their craft should also be voracious readers and therefore customers you’d hope not to alienate. Phew! Relax. Deep breath. Rant over!

Back to the journey …

So, I waited and I waited. And I waited some more. And I’m still waiting. And, to be honest, it’s frustrating as hell. Where else in business would such a long wait be acceptable? Nowhere. It feels so out of control. And that’s where the appeal of indie publishing comes in. It’s in your control. There’s a line in one of my favourite films, Pretty Woman, where Julia Roberts’s character, Vivian, confronts Richard Gere after his lawyer, Stuckey, assaults her when she refuses his advances. She yells at Gere, “I say who, I say when, I say who …” Well, with self publishing, I’d say what, I’d say when, I’d say how much. I hadn’t really thought about the control thing until I had my recent lovely writerly afternoon with fellow Write Romantic Alex and our fellow NWS-friend Sharon. Sharon is quite keen on the idea of SP and one of the main drivers is the control. I’m someone who likes to be in control. I’m very organised, I’m usually a manager/leader at work, I’m a Brown Owl outside of work and generally I like to get things done … but within my timescales. I would only have that as an indie which makes indie very appealing.

I left my afternoon with Alex and Sharon with a spring in my step about self publishing. But then a couple of The Write Romantics received some really positive news that took them one step closer to their publishing dream and I had another reality check. I revelled in their news vicariously and was absolutely ecstatic for them. But feeling their excitement for them was a reminder of how excited I’d feel myself to get “the call”. Suddenly indie lost its shine and I was back to square one.

My current day job is a Learning & Development Advisor and, a couple of months ago, I was asked to be a facilitator, supporting a colleague running a coaching workshop. To give the delegates an opportunity to practice their coaching skills, they were broken into small groups and the facilitator of each group needed to present an issue they were dealing with outside of work and get the group to coach them. I choose “to SP or not SP”. I have to say the results out of this coaching session were quite fascinating. The only thing stopping me from going indie was me (often the case in any coaching situation) and the only reason I was stopping me was this slight doubt I have at the back of my mind (which I’m sure all debut writers have … and probably some successful writer too) is that I’m not good enough and having “the call” would be having someone in the know saying, “Don’t worry, Julie, we loved your work; you really are good enough.” But one of the coaches-in-training asked me the most enlightening question of the session: “Is there any other way you can get feedback that you’re good at writing.” OMG. Lightbulb moment. Sales. Reviews. Feedback. Of course!!!! (This lightbulb moment is worthy of several question marks even though I know that’s really a writing sin!)

Which brings my journey to present day …

I’m still waiting to hear back from 7 publishers. This is not me being either modest or down on myself but I absolutely do not expect to hear back from the three UK ones. I don’t think I have a chance with one of them as they did a submissions call and were inundated and I think they’ll be spoilt for choice. The other two have had my book way, way, way too long. Yes, it’s possible it’s going through a process and the length of time I’ve waited is a good sign but it’s equally possible it still hasn’t been read and, given that both editors specifically asked me for it, I feel that if it was really calling to them, I’d have heard by now so I have to conclude that the pull that was there in the summer isn’t there any more and I don’t know why. As for the US publishers, it’s an unknown for me. I want my book to be available to UK audiences as I want my friends and family to read it. Surely they deserve to after hearing me wittering on about being a writer for 11 years! I wonder if they’d publish in the US and I’d retain UK rights which would mean, what? SP is the only route in the UK again? I don’t know. As I said, it’s an unknown entity and a bridge I’ll cross if I ever get to it.

ImageThe final update on the journey is that, although at the start of this rather long post, I said Mark doesn’t have connections, that’s not strictly true. He has a local contact called Piers who has been in the publishing industry since the early 1970s. Piers writes fact and fiction, is traditionally published and self published and has published for others so he’s a wealth of knowledge and experience. I had a very useful phone conversation with him on Tuesday and he presented the indie route as a no-brainer, particularly financially. There’s no guarantee you’ll sell shed-loads but, hey, there’s no guarantee you’ll do any better if you have a publishing deal. Either way, you still have a lot of the marketing to do yourself and, with SP, you reap greater financial rewards for the same volume of sales. There’s formatting to do (cue expertise of typesetting husband). And a cover to design (cue expertise of amateur (but exceedingly good) photographer husband or his best friend (best man at our wedding) who happens to be a graphic designer). And there’s reliable experts to proof-read and edit the work (hello Write Romantics) and then voila! He also presented an idea I really hadn’t considered but which is pretty obvious if you think about it. The books he SPs, he does in both e-format and print format. He’s going to give me the details of a very good printing firm he uses and gave me an indication of costs. I love the idea of the credibility and increased market that potentially having eBooks and print books available on Amazon could bring. And if I didn’t want to invest in a large box of books, there’s CreateSpace who do POD (print on demand) so there are many options available to become indie AND still hold a physical book in my hand AND get that feedback from reviews and sales that my work really is good enough.

To SP or not to SP? I think I’ve answered the question haven’t I? I think the question really should be, “Do I have time to go indie for the summer market or do I wait and aim for Christmas?” Impatient by nature, there’s a part of me saying summer but professional by nature too, I believe Christmas may be more sensible. More time to plan. More time to network and build a customer base. More time to get the cover that’s really right for me. Plus, I’d like to do one more edit of Searching for Steven (just in case). After all, I haven’t read it for about nine months and a fresh look may inject new energy and life into it. And I suppose I would like to give that last few months to (hopefully) have the final decisions in from the 7 publishers who have Steven.

Although it would make a really great beach read …

 

A bit of tea & sympathy is even better with cake!

I’m a huge fan of the Eurovision Song Contest so was glued to my TV for about 3.5 hours last night getting seriously envious of the skin and figure of bearded drag-Queen Conchita Wurst who took Austria to the winning spot with a massive 290 points. Inspired by Eurovision, I began writing a post about what makes a winning song and quoting some dodgy lyrics from the past. It took quite a bit more research than expected so I had to leave it part-written to go out and fulfil my afternoon plans. However, having got back from my afternoon out, I’ve ditched the Eurovision post in favour of inspiration from my afternoon instead.

You see, this afternoon I had something as good as a child-free afternoon of writing. I had tea, sympathy and cake with two writing friends (Alex and Sharon). We talked about writing solidly for four hours, only halted by closing time at Costa. I could have stayed for hours more and, driving home, I thought about what an amazing support network of friends I have with The Write Romantics and with Alex (who is also a Write Romantic) and Sharon which then got me reflecting on friendships and support groups throughout my life so far.

ImageWhen I was at primary school, I don’t remember having a big circle of friends. I was one of these kids who played with most other kids and dipped in and out of groups. There were a gang of kids within a 3-year age range in my street and the next who tended to hang around outside of school and I was a leader in that gang but we didn’t interact at school. By the time the oldest went to senior school, the gang fell apart because it simply wasn’t the done thing for senior school children to mix with primary kids!

Senior school overwhelmed me. With seven or eight feeder primary schools plus outlying villages, it was enormous. Most of my friends from primary school were disbursed amongst different classes and I felt really alone. I had a friend from primary school who I hung around with in my 1st year and then a new best friend (let’s call her Emily) for the next two years. We were inseparable while we were in the same form class but she found a new best friend by 4th year who was prettier and slimmer and therefore a better boy-magnet then me. Emily and I were still allegedly best friends until we went away for university but I’d say it was a toxic friendship and one I don’t miss.

In college, I was part of a small group of four but always felt like the outsider and it was the same when I started university. The first time I really experienced a great group of friends who supported each other was on my year out. There were a group of us who were on our placement year and we mixed with the graduate trainees with the bank we worked for. It was amazing. There was always something going on and I thought I’d found friends for life. But things don’t always work out as expected. Without email or mobiles, we lost contact during our final year at university and when a few of us returned as graduate trainees ourselves, I found myself on the outside of a huge clique. I don’t know how. I don’t know why. The next couple of years were a very lonely place although I did have a small group of very good friends from my final year at university who kept in touch and met up regularly.

Then, in my mid-twenties, I became part of a huge circle of friends. It felt like it had done on my year out again. We all worked for the same bank but had met through a work social club that organised adventure activity weekends. I felt so at home with like-minded people. We all loved being outdoors, challenging ourselves to abseil, gorge-walk, mountain-bike, surf or whatever we were doing that weekend. We all worked for the same company. And we liked beer! Once again, I thought I’d found friends for life. But one by one we left the bank to further our careers and, even though the love for the great outdoors hadn’t gone, the activity weekends had (because they were organised through work) and the connection of work had gone too.

After that, I moved around the country with work and never had a big group of friends again. I have some amazing friends I’ve gathered along the way from Guides, university, holidays and work but no big groups. Until I became a Write Romantic, that is.

One of the friends I met through doing all my outdoor activities used to say that we wouldn’t be friends long-term because, once we left the bank, we’d have nothing in common. She said friends come and go and it’s not worth trying to make a friendship work for the long-term. I used to find that quite an odd and disturbing outlook on things. But she was absolutely right. Perhaps things would have been different if social media had been around but it wasn’t so our friendship did, indeed, fall apart. I tried not to let it but she stopped returning my calls. Hard – but valuable – lesson to learn. 

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With The Write Romantics, we haven’t actually all met yet. I met Jo virtually and we set up the blog, then I met Alex at a dinner organised by another RNA-member. Alex met Sharon, another member of the New Writer’s Scheme, through Twitter and, as the three of us all lived within an hour of each other, we met up around this time last year and then again today.

Quite quickly after we started the blog, Jo and I realised we couldn’t sustain regular entries from just the two of us so we opened up membership and are now nine.

We’re different ages, live in different parts of the country (and one even lives in Australia), we write different genres and we all have very different backgrounds but the one thing that will always connect us is writing. We may move, we may change jobs, we may change partners, we may change other hobbies but the nine of us (and Sharon as our honorary member) will always, always, write. Because it’s in our veins. Because it’s in our minds. Because we have to. For that reason, we are – and will continue to be – the most amazing support network for each other. 

It’s been said many times that writing is a solitary occupation. It’s also one where you have to be so tough and resilient to face the rejections as you try to get published and the bad reviews when you do get published (whether this be traditionally or self) and we all have our moments where we wobble like crazy. Moments where we want to give up. Moments where we don’t think we’ll make it. Moments where we don’t believe we’re good enough. But all we need to do is put something on our closed Facebook group or message one of the others and we have tea, sympathy and cake to cheer us up. Most of the time this is virtual but today was so lovely to have it face to face. Alex, Sharon and I are all working on “that difficult second book”. We’re all thinking about the future and what it holds. And we’re all talking about self publishing and what this may mean. Today was so valuable to talk through where we are with our writing journeys and our hopes for the future. I think I may have talked far too much but I do have a few things clearer in my own mind about where I personally want to go with my writing. I feel even more positive about the latest rejection that came through last week. And I have a new idea for a novel inspired by a line in a song I listened to on the way home.

So thanks Alex and Sharon for today. Thanks to the Write Romantics for the last year. And thanks to all the friendships that have come and gone in my life because you’ve made me the writer I am today. At the RNA Conference last year, writer Julie Cohen ran a brilliant workshop about theme. I realised that all the plots I had for novels have a theme running through them. Yes, they’re all romance stories because that’s the genre I write but they all have the theme of friendship – lifelong friendships, friendships changing over time, toxic friendships. You name it, it’s in there. And I know it’s because of my experiences throughout the years as friends have dipped in and out of my life, most leaving fond memories but some leaving scars. I’ve also learned from those who’ve stayed in my life, some for the long haul, who I may not see very often (or even at all) but who are always there thanks to the power of social media and some incredible shared experiences over the years. Every one of these friends who have come and gone or stayed have given inspiration to this writer who won’t give up because she has friends around her who understand, who support her and who, quite simply, won’t let her. You know who you are xxx

Becoming a writer is like 80s music. Really it is! Don’t believe me? …

I love dressing up. No! Stop it! I don’t mean in a saucy “ooh matron” fifty shades kind of way! I mean 70s gear, murder mysteries, theme party kind of way. And on Saturday night, I got to dig out my huge bag of outfits and go back to the 80s. The 80s for me were age 7 to 17 so meant my childhood, my first broken heart, friendships made and lost, my school years, discovering music and attempting to discover fashion. To be fair, I was briefly very trendy. I owned not one, not two, but three ra-ra skirts. I had a big perm. I had fluorescent socks (worn one pink, one yellow of course; bang on trend) and I had roller boots and a Sony Walkman. How cool was I?

So Saturday night took me back to those days. My hair is short these days so I attempted big and back-combed which wasn’t so easy but the neon was easier. Leg-warmers, net skirt, bangles, beads … absolutely gorgeous. And here’s the proof …

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Yep, pretty scary isn’t it. And also a reminder that I must get back on that diet. I’d been doing so well until I discovered the chocolate machine downstairs at work.

But what has all of this got to do with writing? I do have a point. Honest. I said I discovered music in the 80s and I still think this is the best era of music. Ever. From cheesy pop to new romantics and even a bit of Ska, I love it all. And my useless knowledge won us the quiz at our 80s night which yielded a prize of 4 main meals at the venue. Very nice. But that’s not my point. My point is that trying to become a writer is like the music of the 1980s. Bear with me …

Imagine (John Lennon): It starts with an idea and you begin to imagine your characters, your world, the dilemmas, the pain and the joy and, because I write romances, the happy ever after

It Started With a Kiss (Hot Chocolate): That’s it. You’ve got your hero and you’ve fallen in love with him. The moment he first kisses your lead, it’s like he’s kissing you too. Awww

I Know Him So Well (Elaine Paige & Barbara Dickson): It gets to the point where you know your hero better than you know your own partner. And perhaps even like him better than you like your own partner! Boy is it disappointing when your husband doesn’t behave in the same way as your hero (sorry hubby but you have a lot to live up to!)

Never Gonna Give You Up (Rick Astley): That moment arrives where you’ve written “the end”. You’ve edited then tweaked then edited some more and you realise that, unless it’s going to remain a computer file for the rest of your life, you’re going to have to let someone else read your manuscript. Eek! It’s very, very hard to let go for the first time

Relax! (Frankie Goes to Hollywood): That’s it! You’ve done it. You’ve submitted your MS for the first time, whether this be to a beta-reader or several or even a formal critiquing service. It’s time to relax. Except it isn’t really. Knowing that your ‘baby’ is being read by others for the first time ever is the most nerve-wracking thing ever. What if they hate it? What if they think you can’t write? What if you’ve wasted the last ‘X’ months/years of your life on a pile of grammatically-incorrect poorly-observed pile of twaddle. Relax is not the word

I Just Called To Say I Love You (Stevie Wonder): But then you get the call, text, email or Facebook message from your beta reader or critique service and it turns out you weren’t wasting your time. You can write. You have a great story. They loved it! You’re on your way!

The Land of Make Believe (Bucks Fizz): You do a final edit and you compile a list of agents and/or publishers to approach. You start daring to dream of that make-believe land where you can pack in the day job and write every day … and actually get paid for it. It’s time to send it out into the big bad world

Blue Monday (New Order): Your first rejection arrives. Blue Monday (or Tuesday, or Wednesday …) You expected it but it’s still hard because all you can think is …

Don’t You Want Me? (Human League): … and it appears they don’t. But you keep trying because you so desperately want someone to …

Take On Me (A-ha): Please take me on! Please!!! I’ll be a really good writer and do all the edits you suggest and meet all your deadlines. I promise. Just please take me on!

Then you get THE CALL …

Hello … Is it me you’re looking for (Lionel Richie). “She’s got it! Yeah baby she’s got it” (Venus, Bananarama). You know that Nothing’s Gonna Stop Us Now (Starship), The Only Way Is Up (Yazz) and Fame (Irene Cara) is just around the corner … except it’s not the fame you do it for. You do it because you can’t not do it. You have stories to tell. You have characters who need to tell them. And you couldn’t imagine a world where you didn’t let them.

So who’s going to Take On Me? I’m still wishing and Waiting for a Star to Fall (Boy Meets Girl). Please Don’t Leave Me This Way (The Communards). Say I’m Your Number One (Princess) and I’ll pack in my 9-5 (Dolly Parton/Sheena Easton). I’m Hungry Like The Wolf (Duran Duran) for this and, no matter how many rejections I get, I will Hold on Tight (ELO) to my dreams, just Wishing I Was Lucky (Wet Wet Wet).

I think I’d better end this post before I shoe-horn in any more 80s songs as even I can see it’s dripping in mozzarella now! Hope you liked my 80s references and they brought back a few classic 80s tunes to mind.

Please follow, share, comment. Thank you xxx